You would never hire a consultant and tell them nothing about your business.
But that is what most people do with AI every single day.
They open a chat. They type one rushed sentence. They hit enter.
Then they wonder why the answer reads like a brochure.
Here is the part nobody tells you.
The model is rarely the problem.
The missing context is.
AI does not know your business. So it guesses. A guess gives you average.
The fix takes about sixty seconds.
It is a context block. Five lines you write once and paste at the top of any prompt that actually matters.
Here it is:
My business: [what you do, who you serve]
My role: [your title and what you are judged on]
The goal: [what a great answer needs to accomplish]
Constraints: [budget, tone, length, deadline, what to avoid]
My bar: [paste a past example of "good," or describe it]
That is it.
Same model. Same question. The answer changes completely.
Use it when the stakes are real. A client email. A pricing decision. A contract clause. A strategy call you cannot get wrong.
Skip it for "what is the capital of France." Use it for anything that touches your money.
Most people will read this and keep firing off one-line prompts tomorrow.
You now know better.
Stay sharp.
— Chris
P.S. If you have a specific problem that I can help you with, I can help you solve it.